DAY 8: WHAT ARE THE NEEDS OF YOUR IDEAL CLIENT
However good your product or service is, the simple truth is that no-one will buy it if they don’t want it or believe they don’t need it. And you won’t persuade anyone that they want or need to buy what you’re offering unless you clearly understand what it is your customers really want.
Knowing and understanding customer needs is at the centre of every successful business, whether it sells directly to individuals or other businesses. Once you have this knowledge, you can use it to persuade potential and existing customers that buying from you is in their best interests.
This guide tells you what you need to know about your customers, how to use this information to sell to them more effectively, and how to win business from your competitors.
Remember that the focus is creating multiple streams of income for your business, understanding what your customer’s daily needs are as it relates to your business or not would help you better position yourself as the go to business or person.
CALL TO ACTION:
Make a list of your customer needs either by direct survey or by asking them out rightly how you can meet their daily requirements?